Mondelez International was created by the demerger of Kraft Foods into a global snacking businesses; Mondelez and a USA grocery business; Kraft Foods. Mondelez as a snacking business concentrates its efforts on global brands including Oreo, Cadbury, The Natural Confectionary Company, Philadelphia, Ritz, Nabisco and Premium. Turnover in Australia and New Zealand is in excess of AUD$1.5 billion.
The business had a lack of senior demand and supply planning capability and high turnover of senior staff. There was also limited planning leadership during the implementation of integrated business planning (IBP) and an ongoing lack of focus on supply chain planning.
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