{"id":23086,"date":"2023-02-28T08:48:18","date_gmt":"2023-02-28T08:48:18","guid":{"rendered":"https:\/\/www.argonandco.com\/?page_id=23086"},"modified":"2023-05-10T14:35:30","modified_gmt":"2023-05-10T13:35:30","slug":"impact-business-model","status":"publish","type":"page","link":"https:\/\/www.argonandco.com\/fr\/expertises\/sustainability\/impact-business-model\/","title":{"rendered":"Impact Business Model"},"content":{"rendered":"

Contexte et d\u00e9fis<\/b><\/h2>\n

Nouveaux modes de consommations, finance verte, r\u00e9glementation\u2026 Le changement climatique bouleverse les mod\u00e8les d\u2019affaires avec des cons\u00e9quences concr\u00e8tes sur les achats, les op\u00e9rations, la logistique, ou encore les imp\u00e9ratifs li\u00e9s \u00e0 l\u2019\u00e9conomie circulaire\u2026 Les dirigeants doivent agir d\u00e8s maintenant et investir de fa\u00e7on cons\u00e9quente pour assurer un avenir \u00e0 leur entreprise.<\/span><\/span><\/p>\n

Dans certains cas, les approches classiques ou les am\u00e9liorations partielles ne sont plus efficaces. Il devient alors n\u00e9cessaire d\u2019innover de fa\u00e7on radicale en inventant de nouveaux mod\u00e8les d\u2019affaires.<\/span><\/span><\/p>\n

En t\u00e9moigne le label B Corp qui attribue 15% du poids de son B Impact Assessment (BIA) \u00e0 la qualit\u00e9 des IBM et d\u00e9finit 23 mod\u00e8les d\u2019affaires \u00e0 impact diff\u00e9rents. <\/span>Chlo\u00e9<\/span><\/a>, c\u00e9l\u00e8bre maison de Luxe, a d\u00e9croch\u00e9 sa certification B Corp en 2021 et ce en p<\/span>artie gr\u00e2ce \u00e0 l\u2019IBM. En effet, les performances sociales et environnementales de l\u2019entreprise sont juridiquement incluses dans le processus de d\u00e9cision.<\/span>\u00a0<\/span><\/p>\n

Exploiter pleinement ses sous-produits ou co-produits ou encore se tourner vers l\u2019\u00e9conomie circulaire lors de la vente de produits neufs est aussi ce qu\u2019on appelle un IBM. C\u2019est un cas rencontr\u00e9 de plus en plus r\u00e9guli\u00e8rement au sein de grands groupes. En effet Richemont d\u00e9veloppe ce type d\u2019IBM \u00e0 travers <\/span>Watchfinder<\/span><\/a>, sa plateforme d\u2019achat et de vente de montres d\u2019occasion haut de gamme.<\/span><\/p>\n

Notre approche<\/b><\/h2>\n

Le cabinet Argon & Co plaide pour l\u2019\u00e9mergence d\u2019une nouvelle g\u00e9n\u00e9ration de mod\u00e8les d\u2019affaires : <\/span>l\u2019Impact Business Models<\/span><\/i> (IBM) ou mod\u00e8les d\u2019affaires \u00e0 impact, conciliant performances \u00e9conomique et durable.<\/span><\/p>\n

L\u2019accompagnement d\u2019Argon & Co repose sur une approche agile avec trois cycles de quelques semaines chacun :<\/span><\/p>\n

    \n
  • Cycle 1 \u2013 \u00c9veiller et inspirer<\/span><\/b> : prendre une longueur d\u2019avance et r\u00e9duire les risques li\u00e9s l\u2019innovation en travaillant sur une approche prospective et en listant les meilleures pratiques, par exemple, l\u2019impact business model du label B Corp, et en mobilisant notre expertise op\u00e9rationnelle.<\/span>\u00a0<\/span><\/li>\n
  • Cycle 2 \u2013 Fixer le cap<\/span><\/b> : red\u00e9finir le succ\u00e8s en associant impact durable et performance, prioriser les opportunit\u00e9s et choisir le terrain d\u2019exp\u00e9rimentation.<\/span>\u00a0<\/span><\/li>\n
  • Cycle 3 \u2013 Prototyper<\/span><\/b> : se mettre en condition de mise en march\u00e9 imm\u00e9diate gr\u00e2ce \u00e0 un cycle de d\u00e9veloppement en sprint de 5 jours et au soutien d\u2019experts op\u00e9rationnels. Cette approche pr\u00e9sente trois b\u00e9n\u00e9fices : l\u2019identification des initiatives les plus pertinentes, l\u2019appropriation de nouvelles m\u00e9thodes par les \u00e9quipes et la s\u00e9curisation des impacts dans le temps.<\/span>\u00a0<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"

    Contexte et d\u00e9fis Nouveaux modes de consommations, finance verte, r\u00e9glementation\u2026 Le changement climatique bouleverse les mod\u00e8les d\u2019affaires avec des cons\u00e9quences concr\u00e8tes sur les achats, les op\u00e9rations, la logistique, ou encore les imp\u00e9ratifs li\u00e9s \u00e0 l\u2019\u00e9conomie circulaire\u2026 Les dirigeants doivent agir d\u00e8s maintenant et investir de fa\u00e7on cons\u00e9quente pour assurer un avenir \u00e0 leur entreprise. Dans […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":5109,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-23086","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nImpact Business Model - Argon & Co<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.argonandco.com\/fr\/expertises\/sustainability\/impact-business-model\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Impact Business Model - Argon & Co\" \/>\n<meta property=\"og:description\" content=\"Contexte et d\u00e9fis Nouveaux modes de consommations, finance verte, r\u00e9glementation\u2026 Le changement climatique bouleverse les mod\u00e8les d\u2019affaires avec des cons\u00e9quences concr\u00e8tes sur les achats, les op\u00e9rations, la logistique, ou encore les imp\u00e9ratifs li\u00e9s \u00e0 l\u2019\u00e9conomie circulaire\u2026 Les dirigeants doivent agir d\u00e8s maintenant et investir de fa\u00e7on cons\u00e9quente pour assurer un avenir \u00e0 leur entreprise. 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