{"id":151,"date":"2019-09-11T15:14:23","date_gmt":"2019-09-11T14:14:29","guid":{"rendered":"https:\/\/www.argonandco.com\/services\/logistics\/service-strategy\/"},"modified":"2025-03-14T15:35:01","modified_gmt":"2025-03-14T15:35:01","slug":"service-strategy","status":"publish","type":"page","link":"https:\/\/www.argonandco.com\/en\/services\/logistics\/service-strategy\/","title":{"rendered":"Logistics service strategy"},"content":{"rendered":"<h2><b>Introduction and challenges<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">In a context of increased customer service expectations, rethinking service strategy is a key lever to develop market share whilst controlling profitability. However, it is often insufficiently exploited due to the difficulty of aligning trade and operations with a target vision that supports the strategic ambitions of general management.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Companies generally face three service strategy challenges:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">How to improve their competitive position through service in the face of multiple and heterogeneous customers whose service needs are difficult to identify?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">How to increase the perceived quality of service while controlling and optimising cost and inventory levels?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">What strategy to adopt on e-commerce? What are the risks and opportunities involved in direct access to consumers? What service offers should be proposed? What are the opportunities provided by multi-company orchestration platforms? What network of partners should be set up? What is the impact on existing operations?<\/span><\/li>\n<\/ol>\n<h2><b>How we can help\u00a0<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Analysis and segmentation of customer needs to establish a clear and factual vision of their expectations through surveys, visits, benchmarks and an assessment of the impact of service on their value chain<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Proposal of potential service offers and evaluation of the impact on cost\/inventory\/service performance through end to end modelling of the supply chain<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Leading and managing a cross-functional approach involving the management of the marketing, sales and operations departments to build a service strategy that meets the company&#8217;s strategic challenges<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Alignment of teams with the strategic vision through a communication plan and engagement events<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Definition of the evolutions of the supply chain models and the distribution network to allow an efficient implementation of the service strategy<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Structuring and support of the company&#8217;s transformation to implement the strategy: changes in governance and organisational models, design and implementation of new demand management and supply chain management processes<\/span><\/li>\n<\/ul>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 386px; top: 570.375px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Introduction and challenges In a context of increased customer service expectations, rethinking service strategy is a key lever to develop market share whilst controlling profitability. However, it is often insufficiently exploited due to the difficulty of aligning trade and operations with a target vision that supports the strategic ambitions of general management. Companies generally face [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":47,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"region":[],"class_list":["post-151","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Service Strategy | Expert Strategy Consultancy | Argon &amp; Co<\/title>\n<meta name=\"description\" content=\"Control profitability and develop your market share with expert service strategy consultancy from Argon &amp; Co. 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